Banner Ad Design and Placement | Vivid Concept Los Angeles

Banners Built to Be Clicked

Banner advertising puts your business in front of people on other websites, including social media. Done well, it increases traffic to your site and expands brand awareness among audiences who have not yet heard of you.

We design banners that stand out, entice and win buyers, and we place them on websites that your potential buyers are likely to visit. We work with every common format: static images in JPG and PNG, animated GIFs and HTML5 animation, and banners with form objects that let a visitor enter a name and email address or choose an option.

Banners connect to the rest of your advertising. They carry the same look as your social campaigns, and every click goes to a landing page built for the offer.

Results show which messages hold up, and the winners shape every new round of creative, so your banners keep earning attention.

WHO IT IS FOR

Advertisers who need display creative, marketers testing offers across several sizes and businesses extending a search or social campaign.

IN-HOUSE ADVANTAGE

Connected With Our Full Los Angeles Team

Our design team creates your banners, and our in-house PPC and remarketing specialists launch them directly.

What Is Included in Banner Ads

Your Banner Ad Design Process

DiscoveryWe learn your audience and your message, and you receive a clear scope before work starts.
DesignConcepts start from your audience and message.
BuildYou sign off each stage.
LaunchFinal files for print, web and social; we arrange printing.
SupportBrand guidelines keep everything consistent.

The sizes in a banner set

Close-up of a hand on a mouse, a monitor showing colourful abstract banner shapes.

A banner campaign appears in many shapes across the web, and each one has to read as the same ad at a glance. A standard set covers the leaderboard, the medium rectangle, the skyscraper, the half page and a mobile banner, plus any size a publisher requests.

Each ad network's specification is the starting point, and one concept is then adapted to every size instead of redrawn for each, with colors, type and the mark taken from your branding. The same idea carries into print ads, so the campaign looks like one company everywhere it runs.

Two designers at a desk with several monitors showing abstract banners in different shapes.

Static, animated and interactive banners

Each banner format suits a different job. Static banners are fast to produce and fast to load. Animated GIF and HTML5 banners hold the eye with a short sequence: the problem, the offer, the call to action.

Interactive banners go further, with a field, a menu or a choice inside the ad, so a visitor can leave a name and email address without leaving the page they are reading. Every banner is built to each network's file and animation rules from the first frame, so it clears review and runs on schedule.

Testing and refreshing creative

A designer animates a banner on a tablet with a stylus, concentrating.

Running a few versions of the headline, image or offer side by side shows which one earns the click. The strongest becomes the standard, the rest are replaced, and fresh variations arrive on a regular schedule to keep the set catching the eye. Each monthly report shows which messages are winning.

Banners share their artwork with your remarketing campaigns, so a visitor who left your site meets the same message on the next one. Display creative comes from our design services team, the senior designers behind our print work.

A marketing team looks at a screen of banner variations and cheers one result.

All Design Services

Banner Ads Questions & Answers

Which banner formats do you produce?

Static JPG and PNG banners, animated GIF and HTML5 banners, and interactive banners with form fields such as a name, an email address or a choice menu.

Where will the banners appear?

On websites and social platforms your likely buyers visit. We recommend placements matched to your audience and manage them as part of our display advertising service.

Which sizes do you design?

The standard display sizes ad networks and publishers use, from the leaderboard to the mobile banner, plus custom sizes for direct placements with one site.

Do you place the banners or only design them?

Both. We design the banners and place them through Google Ads display campaigns on sites matched to your audience, then report each month on the clicks and leads they produce.

Can a banner include a form?

Yes. An interactive banner can hold a field that captures an email address or a menu that sends the visitor straight to the right page.

Request a Free Banner Ad Consultation.

Speak directly with our Los Angeles design services specialists, or share your project details.

Direct Los Angeles Office 323-540-4370

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Zero obligation or sales pressure

Banner Ads That Earn the Click.