UX and UI Design in Los Angeles

Design Based on Real Behavior

User experience covers how a product works and how people move through it; user interface covers its look, feel and layout. Confusing navigation and unclear next steps cost sales, so we treat both as one discipline with a commercial purpose.

For an existing site, we review the analytics to find where visitors leave or abandon a form. For a new site or app, we define personas of the people most likely to use it, storyboard their day with your product, and sketch the screens that serve them. You approve wireframes, simple sketches of layout and flow, before design or code begins.

We recruit people who resemble your users and watch them complete tasks, then fold what we learn back into the design.

Design flows straight into development, because our UX and UI designers work beside the programmers who build the screens and know what is practical in code, from websites to Swift and SwiftUI app development for iPhone and iPad.

WHO IT IS FOR

Product teams building an app or portal, businesses with traffic that does not convert, and companies preparing a redesign who want evidence before they commit.

IN-HOUSE ADVANTAGE

Connected With Our Full Los Angeles Team

Our UX designers work hand in hand with the developers who build the code, so the finished site matches the approved design.

What Is Included in UX / UI Design

Your UX / UI Design Process

DiscoveryWe review your setup, audience and goals, and you receive a clear scope before work starts.
DesignWireframes show each page or screen and how visitors move through it, and you sign off before production.
BuildBuilt by our in-house team with no handoffs.
LaunchEvery page is tested and reviewed by a person before it goes live.
SupportThe team that built it stays available after launch.

UX versus UI, and why you need both

Close-up of hands arranging paper wireframes and blank sticky notes on a wall.

Visitors who can't find the next step leave, however good the page looks. UX, user experience, is how a site or app works: the steps a person takes, the order of the screens and what happens when something goes wrong. UI, user interface, is how it looks and responds: layout, type, color and the feel of every button.

Both decide whether a visitor becomes a buyer. A beautiful screen on a confusing path still loses sales, which is why good design settles the flow first and the surface second. Great user experiences keep people coming back, and our experienced UX and UI designers build them on purpose.

A UX designer holds up a phone prototype while a colleague taps through it, paper sketches pinned behind them.

A UX review for a site you already have

Your analytics already know where the site loses people. A UX audit reads them: where visitors leave, which forms they abandon after filling in their details and which pages lead nowhere. Walking the key journeys on a desktop and a phone then shows why, and you receive a clear report with the fixes ordered by impact.

Many fixes are small: clearer navigation, a shorter form, a better page order. Larger changes go to our programmers for a custom website or a WordPress build, or into software development when the product is an application. Design and programming work together in our web design and development team.

What you receive and approve

A researcher quietly watches a participant try a tablet app in a calm room, notebook open.

You see the design take shape from the first wireframe, and each step is yours to approve before the next one begins. Along the way you receive the following.

Personas of the people most likely to use your site or app.
Storyboards of a day in their life with your product.
Wireframes of layout and flow, before any visual styling.
A clickable prototype and a style guide that keep every screen consistent.
Interface designs for every key screen.
Usability test findings from people like your users, and the changes that followed.

A team around a table covered with printed screen flows, markers in hand, discussing the route a visitor takes.

Design for every device, setting and visitor

Your visitors set their phones the way they like them: dark mode at night, reduced motion, larger text. A design built for 2026 treats each of those settings as a designed state, so the site looks deliberate however a person has set up their device.

Consistency comes from a design system, a shared library of colors, type, spacing and components, so every new page matches the last. Variable fonts keep type flexible across screen sizes without loading extra files.

Accessibility is built into the design review, and we run accessibility checks on every project. The measure is WCAG 2.2 at level AA, which covers details such as tap targets large enough for a thumb and a sign-in that works for everyone.

We use AI tools to explore layouts quickly, a designer decides every one, and we let you know whenever AI is part of the work. Every screen is reviewed by a person and checked on real phones, tablets and desktops before you see it.

The same standards carry into website accessibility and WCAG 2.2 work on an existing site and into building a design system for brands with many pages, products or teams.

Phones get the same care, starting with the choice between native and cross-platform code in building a mobile app.

All Web Design & Development

UX / UI Design Questions & Answers

What are wireframes and why do I approve them?

Wireframes are a plain outline of each page and the path people take through it, like a blueprint before construction. Signing them off first settles layout and flow while changes are quick and inexpensive, long before anything is styled or built in code.

Is UX design only for new projects?

Not at all. An existing site holds the best evidence there is: real visitors and where they stop. The analytics show where people drop out, and targeted changes to navigation, forms or page order lift results without a full rebuild.

Do you design mobile apps?

Yes. We design interfaces for websites, software and apps, with layout and interaction shaped to each device, from a phone held in one hand to a wide desktop screen.

How many people do you need for a usability test?

A small group of people who resemble your users reveals most repeated problems, which is why we test early and again after changes. We size the group to the product and to how many kinds of user it serves.

Can you work from designs we already have?

Yes. Existing designs can be reviewed, tested at their weak points and refined, or built exactly as drawn. Our designers and programmers work as one team, so questions about what is practical in code get settled quickly.

Tell Us About Your Project.

Speak directly with our Los Angeles web design & development specialists, or share your project details.

Direct Los Angeles Office 323-540-4370

Call Us

Zero obligation or sales pressure

UX and UI Design for How People Actually Use It.