Many people are on Facebook every day, while a new website is still gathering its first comments and return visits. A live feed of your page closes that gap: the site looks active, and a business that posts mostly on Facebook still shows fresh content on its own pages.
Followers are what count on a Page today. Facebook replaced Page Likes with followers in 2021, and a visible link to your page turns a site visitor into a follower who sees your next post. Shares reach further still, carrying your content to the friends of everyone who passes it on, well beyond any follower count.








